Hello,
I am Kaipei.
I am a UX designer with 10+ years experience. I have worked
- for both very big internet companies and small start ups
- in both B2B and B2C industries.
Besides being employed, I have established my own small e-commerce business for some years.
Currently, I am learning and growing my skills to become a Customer Experience (CX) designer.
Work experience
Sep 2022 - current
UX designer, UX researcher
Carfax Europe GmbH, Germany
Supporting both the product team and the e-commerce team to improve user experience of the company's products. Conducting interviews with customers in focus markets. Assisting the teams in gaining a deep understanding of customers' needs and pain points to build more competitive products.
Oct 2017 - Sep 2022
Owner of small e-commerce business
For two years full-time and three part-time, my partner and I tried to use a little money to start an online business selling vintage German porcelain in China. (We were the first ones!) We leveraged our advantage as designers, and our storytelling attracted customers who were willing to pay a very good price for our products.
Jun 2019 - May 2022
UX Designer
Userlane GmbH, Germany
Developing products together with a very small team (starting with 22 colleagues, half of whom were students). Together, we managed to deliver features that our customers love, which become unique selling points (USPs) for the company.
Nov 2015 - Jul 2017
UX Designer
Tencent Ltd., China
UX design and strategy planning for two very successful mobile apps in China: Tencent Wifi (60 million users in 2017) and Tencent 'Shouji Guanjia' ( million users in 2017). Tencent Wifi was launched in 2015. We worked as startups and achieved significant success.
Jun 2015 - Nov 2015
Business consultant (Interaction Design)
adidas AG, Germany
Supporting UX topics for all internal software and applications. Planning a new CI system for Adidas' internal software and applications.
Jul 2014 - Dec 2014
Interaction designer
3M GTG GmbH, Germany
Concept design and interface design for the company’s interactive products.
Oct 2011 - Mar 2014
Interaction intern, Interaction designerAudi Terminal Competence Center (later R-1V GmbH)
Internship (project ‘no sweatshop’)
Internship Audi City
Full time: internal digital products of Audi
Education
2009-2012
Master of design (interaction and service design)
the Oslo school of Architecture and Design, Norway
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Innovation methodology
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Service design
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Interaction design
2005-2009
Bachelor of industrial design Guangzhou Academy of Fine Arts
China
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Fundamentals of design
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Applied psychology (side study)
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3D composition courses
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User research
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Modeling
As a UX designer, I have worked with many product owners and product managers (I believe more than 40). One of them is Guoqiang Huang, with whom I worked at Tencent. He is a PO/PM with a very strong business mind. He came up the best product strategies for us.
Most people at Tencent have graduated from the best universities in China or abroad, but he is not one of them. After high school, he started his own business.
I realized that the best way to learn about business and develop a business mindset is to start doing business, even if it's something very small. In 2017, after getting married and moving back to Germany, I tried this very small business and made it profitable.
Some previous work
Userlane is a market-leading digital adoption platform that instantly improves the usage and adoption of software. What is shown here is the customer-end solution. I was also designing the dashboard features for B2B clients.
Feature 'Announcement'
One of the most complex and customer-loved feature I was responsible for is called 'Announcement'.
Here is a screenshot of the announcement editor, which includes:
- rich settings. (left)
- live preview. (right)
This structure provides endless possibilities for feature expansions.
We have received very possitive feedbacks from our customers, that the interface is intuitive.
Some previous work
Tencent 'Shouji Guanjia' mobile app. This app was developed by Tencent's internet security team. It helps Chinese users to avoid spam call and tele criminal traps.
It reached 100 million users in 2016 and was presented in WWDC 2016 as Apple's partner.
I was responsible for this app's IOS user experience.
Previous short project
'MyTherapy' (design task,2022)
